How to prepare a tag-band artwork brief
A practical brief for tag-band artwork: organise product details, dimensions, copy, versions and approval before requesting a proof.
Start with the finished pack
A useful tag-band enquiry starts with the product as it will be presented to the buyer. Before choosing colours or moving a logo, put together a brief that connects the artwork to the pack, the information it needs to carry and the person who will approve it.
ANYTAPE describes its tag-band range as pre-assembled paper tags and bands for produce, bottles and retail products. Its product page invites discussions about artwork, dimensions and fit. Use those three subjects as the starting point for your enquiry, with photographs and measurements attached.
Describe the application
Photograph a typical finished pack from the front, side and back. Identify where you want the tag to sit, which face should be visible and whether anything already on the pack must remain readable. Include a ruler in a separate reference photograph and write down the actual measurements.
For produce, describe the crop and the range of bunch sizes you expect to pack. For a bottle or another retail item, show the proposed attachment position. Record how the product will be packed, stored and handled. Ask the supplier to confirm the proposed tag and band arrangement against that brief.
Prepare one approved copy sheet
Keep the wording in a separate, editable copy sheet. Include the product name, brand name, contact details and any other information your business wants on the tag. Mark text that is approved, text still being checked and fields that vary between products.
Ask the responsible person in your business to check any required label information before artwork approval. Treat this as a content approval task as well as a design task. Do not ask the printer to guess missing wording or carry an unverified claim forward from an old design.
Supply artwork and version details
Send the current logo file and ask which artwork format the supplier requires. Identify preferred colours, type styles and any existing brand guidelines. If you have an earlier tag, include it as a reference and explain exactly what should change.
Use a clear version name for each design. For example, a grower with two bunch sizes could keep separate references for the small-bunch and large-bunch layouts. Record the product, artwork version and intended pack together so that an attractive proof is not approved for the wrong application.
Review the proof in context
Request the proposed dimensions and confirm the scale of the proof before printing a paper mock-up. Place that mock-up beside the product to review the visual arrangement. Keep this review separate from a physical sample assessment: paper on a desk does not confirm the final band fit or handling performance.
Check spelling, contact details, product references and the placement of every design element. If the design includes a barcode or QR code, arrange a scan check on an appropriate printed sample before approving production. Agree who will review the proof and how corrections will be recorded.
Close the brief with a clear next step
Finish with your expected quantity, delivery postcode, required date and named approval contact. Ask for confirmation of sample options, production requirements and timing before making commitments.
Explore ANYTAPE's tag-band range through the product link below, then send the brief with your photographs and copy sheet. Keep one approved version on file and record the approval date so future enquiries start from an agreed reference.